Is McSweeney's terrible or what?

I forget who linked to what but I ended up browsing through McSweeney's. At first I was thinking "huh, intellectual light humor, I could get into that, maybe even write it." And there were several pieces that seemed pretty cool. But as I went on browsing I got a wee bit more alienated with every piece. It was like reading The Toast (yes I am aware that McSweeney's has been around longer): a lot of it depends on a private school worldview. Or something. I could be wrong, since whatever it is I don't share it.

And then came this. What is this supposed to mean, except "ha-ha, this woman is not as deep as this man?" I'm inclined not to give them any slack for it. Somebody thought it would be funny to compare the lives of Karl Marx and a model chosen for--what? her early entry into the field? The fact that her life could be framed to seem perfectly banal? What is it for, if not to ridicule the model (or possibly Marx as well, I don't know). And what do you get out of feeling superior to this person?

I get the feeling that feeling superior is both the proximal and ulterior motive here, that there's nothing else there. There's certainly nothing funny there.