July 2024

S M T W T F S
 12 3456
78910111213
14151617181920
21222324252627
28293031   

Style Credit

Expand Cut Tags

No cut tags
Thursday, September 15th, 2011 05:24 pm (UTC)
All that.

But my most immediate reaction was "Idiots! By stating it as a number instead of a rate, they've triggered all my suspicions that they're hiding something." For example, if fertility were sharply down for the year, infant mortality (as a number) would also probably be down.

How you say things in press releases is really important. Lots of the audience is used to attempts to manipulate them, by experts, and is pretty gun-shy.
Saturday, September 17th, 2011 03:00 am (UTC)
I frequently mutter under my breath: "And what about this?"